Leading the way in digital and 3D cinema
 

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Strategy

We are a business with a simple strategy.

Our Vision

To be the best place to watch a movie, Our Strategy is to:

  1. Deliver a great cinema experience for all cinemagoers, every time.
  2. Continue to expand our estate and look for profitable opportunities to grow.
  3. Ensure that we enhance our existing estate so we deliver a consistent level of quality across the Group.
  4. Be leaders in the industry by offering customers the latest audio and visual technology.
  5. Drive value for shareholders by delivering our growth plans in an efficient and effective way.


Information accurate as at 9 March 2017